Showing posts with label buyers. Show all posts
Showing posts with label buyers. Show all posts

Wednesday, 18 September 2013

Image is everything: A buyer's guide to business projectors

Computerworld - Whether you're presenting the quarter's sales results to the board or pitching the company's latest widgets to a skeptical customer, there's no substitute for a good projector for putting your best business foot forward. By the same token, there's no easier way to lose an audience's attention -- and likely their business -- than by forcing them to sit in a dark room squinting at a dim, poorly focused or distorted image.

The good news is that there is an extraordinary variety of projectors available today that can put a sharp and bright image onto a screen to get your company's message across. From miniature marvels not much bigger than a smartphone to 90-lb. monsters that can light up an auditorium's screen, there's a business projector for every purpose and budget.

The bad news is that, with all these models to choose from, it's never been harder to decide which one is right for a particular business situation. This buyer's guide can help by cutting through the hype, technical jargon and marketing mumbo-jumbo.

Computerworld - Whether you're presenting the quarter's sales results to the board or pitching the company's latest widgets to a skeptical customer, there's no substitute for a good projector for putting your best business foot forward. By the same token, there's no easier way to lose an audience's attention -- and likely their business -- than by forcing them to sit in a dark room squinting at a dim, poorly focused or distorted image.

The good news is that there is an extraordinary variety of projectors available today that can put a sharp and bright image onto a screen to get your company's message across. From miniature marvels not much bigger than a smartphone to 90-lb. monsters that can light up an auditorium's screen, there's a business projector for every purpose and budget.

The bad news is that, with all these models to choose from, it's never been harder to decide which one is right for a particular business situation. This buyer's guide can help by cutting through the hype, technical jargon and marketing mumbo-jumbo.

We've divided this crowded market into five categories that reflect how the devices are likely to be used, starting with Lilliputian pocket projectors and moving through portable, short-throw and boardroom devices all the way up to large-venue devices. Each class has a distinct mix of resolution, brightness, features and best uses.

That said, there are no hard and fast rules, and many projectors exist at the margins of these categories or ignore them altogether. It's safe to say, though, that as they get bigger, the projectors get brighter, more sophisticated and more loaded with features. (They also get much more expensive.)

For example, many pocket models lack basic vertical keystone correction, so you're stuck with the trapezoidal image that results from aiming the projector up toward the screen. Move a step or two up the projector ladder, and portable and short-throw products usually have vertical keystone correction, with some automatically correcting for distortion based on the projector's angle.

When you get to the boardroom category, horizontal keystone correction and mechanical lens shifting are often included so the image can be optimized even if the projector isn't installed perpendicular to the screen. At the top, large-venue projectors have interchangeable lenses to choose from so that the optics produce the right-sized image on the screen, regardless of how far away the projector is.

As we tour the five categories, we'll show you 24 projectors that fit a range of different ways of doing business. (Note: Because this buyer's guide is all about using imaging workhorses to help tell -- and sell -- a business's story, we won't be covering consumer or home theater projectors.)

Whether you're looking for a small device you can slip out of a jacket pocket for a quick presentation or a ceiling-mounted system that can dazzle clients in the company's largest meeting room, one of these projectors could light up your business life. After all, when you strip a business down to its core, all you have is your image.

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There's one thing that all projectors have in common: They are complicated devices that have dozens of attributes to compare and consider. While brightness, resolution, portability and the other features remain the most important considerations, here's a checklist of other items to look at.

Bulbs: Unless you get an LED model, which has a lifetime lighting source, chances are that you'll need a new lamp every couple of years. While some enlightened manufacturers, like NEC and Epson, sell lamps for many of their models for less than $100, most lamps still cost an exorbitant $200 to $400. Be sure to find out how much replacement lamps cost for any model you're considering.

Power use: For many projectors, the power bill over the product's lifetime can dwarf the purchase price. That's why LED projectors, which use as little as 4 watts, compared to several hundred watts, are so economical.

Contrast ratio: Projector manufacturers frequently tout a device's contrast ratio, but vendors measure contrast ratio in such different ways and get such widely varying results that comparisons among models become meaningless. Not to worry: Today's projectors generally produce more than enough contrast for business purposes.

Warranty: Shop carefully when it comes to the projector's warranty. Most projectors include a two- or three-year warranty; however, many models from NEC and Epson offer five years of coverage. Unfortunately, the lamp is generally covered for only about a year.

Remote control: Few people think about the handheld remote when shopping for a projector, but it should be a key consideration in the decision-making process. It should reliably link with the projector, turn the system on and off, move slides back and forth, and let you fine-tune the image. Adding a laser pointer is a bonus.

Tablet and smartphone apps: Many projector makers have free iOS and Android apps that let you not only control the projector but also wirelessly project items directly from your tablet or smartphone. If you want to emphasize a point, just circle it with your finger and it shows up on the screen.

Mounting brackets: While any of these projectors can be set up on a table or shelf, most have threaded mounting holes underneath for mounting upside-down from the ceiling. Most vendors sell their own brackets and hardware, but if you shop around you can likely find less expensive ones that exactly fit your needs from sources like Premier Mounts or Peerless-AV; just check to make sure they can handle the weight involved.

Screens: Sure, you can project onto a blank wall, but that doesn't mean you should. For anything beyond impromptu pocket-projector shows, a good screen is key to a professional presentation. There are screens that automatically come out of a ceiling with the press of a button, translucent ones for back projection, portable screens that you set up for a quick show, and everything in between. Da-Lite and Elite Screen are two reliable vendors that offer a full range of screens.

-- Brian Nadel


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Sunday, 15 September 2013

Email, calendaring and HR top the list of SaaS buyers' priorities

September 13, 2013 04:00 PM ETIDG News Service - Companies of all sizes are picking up their adoption of SaaS (software as a service), with email, calendaring and human resources applications garnering the most interest, according to a new survey from Constellation Research.

Email and calendaring is the most popular choice for SaaS among the survey respondents, with 37 percent saying such products are on their radar, wrote Constellation vice president and principal analyst Frank Scavo.

"Most IT decision makers have had personal experience with personal webmail or Web calendaring applications, such as Google Calendar," Scavo wrote. "It is not surprising, then, to see these personal productivity applications leading the list of SaaS investment plans."

Human resources applications is the next most popular SaaS category, with 32 percent saying they'll invest in it. Such applications "often include access by widely dispersed employee populations, making them a good candidate for SaaS deployment," Scavo wrote.

HR is closely followed by CRM (customer relationship management) and collaboration applications, with 31 percent of respondents denoting both areas as investment priorities.

Some 25 percent of respondents indicated interest in SaaS ERP (enterprise resource planning) applications. "Although ERP and accounting systems are the most widely implemented category of business applications generally, they fall farther down in terms of popularity for SaaS deployment," likely due to their "more entrenched nature and more comprehensive scope," Scavo wrote.

Respondents placed significantly less priority on some other application areas. For example, only 11 percent expressed interest in SaaS for expense reporting. The atomization of SaaS buyers' interests is also reflected in that 24 percent checked off "other" as a product category.

Overall, SaaS uptake is growing because its benefits "are clear," Scavo wrote.

Respondents named speed of implementation as the top benefit, followed by reduced IT infrastructure, scalability and easier upgrades, according to the report.

However, they ranked high availability/disaster recovery and lower costs as less important when it comes to SaaS, the report adds. "Traditional software vendors argue that long term, on-premises licensed software often costs less than SaaS applications," Scavo wrote. "IT decision makers may believe this argument."

Nor did subscription pricing, a hallmark of SaaS, rank particularly high on respondents' list of benefits. There may be a reason for this as well, according to Scavo.

Cloud vendors "argue that subscription pricing also turns software from a capital expenditure to an operating expense, which for some companies provides a more favorable tax treatment," he wrote. "However, vendors of traditional on-premises software also can easily provide the same benefit, turning a capital investment into an operating expense by financing the software license purchase as an operating lease."

Respondents also listed their concerns with SaaS, with data privacy risks coming in highest, followed by security, loss of control, integration challenges and performance.

Reprinted with permission from IDG.net. Story copyright 2012 International Data Group. All rights reserved.

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